Better Meets Reality is a place to explore ways to improve:

  • individual life for humans, animals, and living things. And, the natural environment, economy and space we live in
  • the collective systems we’ve built and live in in society

Sustainability, efficiency and a view that considers both present and future generations, is a key theme for Better Meets Reality.

The term ‘Better Meets Reality’ simply means that there are challenges and limitations in real life when trying to make improvements to our systems and society e.g. practicality and feasibility issues, as well as competing interests.

It’s about acknowledging this is the case, working through challenges, making progress (as opposed to expecting perfection), and continually challenging the way we are doing things to come up with the best result for humans, the environment, animals, the economy and other important aspects of society.


Also, note that we may heavily reference other sources and information in some posts on the site (to illustrate the content is evidence/facts based, and researched from a diverse range of sources)

We’ve made our best effort to only include specific and relevant parts of information or stats from other sources. If you believe the information we have used infringes on the copyrights of another publisher or creator, and you are that publisher/creator and own the rights – send us an email ([email protected]) with the page link/s – and we will either remove, or modify/edit the information as required immediately.